
Creator-led affiliate marketing is the future of e-commerce - if you do it right
To find the best influencers for your affiliate marketing program, look for posting frequency and links, not likes and followers, says Mike Balducci (general manager affiliate, e-commerce and payment solutions, CreatorIQ).
The skyrocketing growth in e-commerce that took place during the pandemic is over.
After enjoying 20%+ growth rates for over five years, e-commerce activity is falling back to earth, forecast to sink into the single digits thanks to a combination of a post-pandemic shift bac
The skyrocketing growth in e-commerce that took place during the pandemic is over.
After enjoying 20%+ growth rates for over five years, e-commerce activity is falling back to earth, forecast to sink into the single digits thanks to a combination of a post-pandemic shift bac